Well maybe not doughnuts, but certainly lovely warm scones and scrumptious cupcakes.
Everyone knows the best time to get your baked goods is when they’re fresh out the oven. So we figured that this could be a killer use of Twitter. Letting followers know that fresh goodies are ready right now. But bakeries don’t want laptops or phones lying around in the kitchen. Flour, eggs and technology don’t mix so well.
So we built BakerTweet.
It’s a bespoke piece of hardware (with Arduino-based guts) that allows our friends at Albion across the road to select what’s just been baked and ping the relevant Twitter message to local customers. Meaning that you can time your trips to Albion to pick up the freshest freshness. We’re pulling together a ‘how we did it’ post for all you geeky types to check out. Just give us a day or two…
Just a day old and followers are flocking to Albion – even No:10 has signed-up – so maybe Gordon and Barack are planning to drop in for tea and scones after business winds-up at the G20.